Sponsorship Opportunities
Engage with attendees beyond your booth
Become a Sponsor
SPONSOR LEVELS & BENEFITS
Customized sponsorships available at each level
- (4) Complimentary conference registration(s)
- (4) Reserved seats and recognition at the opening keynote
- Standard online booth
- Logo recognition and URL link to your webpage on APA's conference sponsor webpage and mobile app
- Logo recognition on APA's conference homepage
- Logo recognition at the entrance to the Hub
- (3) Complimentary conference registration(s)
- (3) Reserved seats and recognition at the opening keynote
- Standard online booth
- Logo recognition and URL link to your webpage on APA's conference sponsor webpage and mobile app
- Logo recognition on APA's conference homepage
- Logo recognition at the entrance to the Hub
- (2) Complimentary conference registration(s)
- (2) Reserved seats and recognition at the opening keynote
- Standard online booth
- Logo recognition and URL link to your webpage on APA's conference sponsor webpage and mobile app
- Logo recognition on APA's conference homepage
- Logo recognition at the entrance to the Hub
- (1) Complimentary conference registration(s)
- (1) Reserved seats and recognition at the opening keynote
- Standard online booth
- Logo recognition and URL link to your webpage on APA's conference sponsor webpage and mobile app
- Logo recognition at the entrance to the Hub
Dedicated Email Blast
3 SOLD, 1 Available | $3,500
Send a Dedicated Email Blast to registered attendees prior to the conference or following the conference. Use the e-blast to promote a booth giveaway, an Exhibitor Session, networking opportunities, or to simply drive traffic to your online booth. APA will send your HTML e-blast to registered attendees and has final approval on all messaging. (Only 2 pre-conference and 2 post-conference available)
Pre and Post Conference Email - Banner Ad
4 Available | $1,500
APA consistently markets the conference and its benefits to potential attendees and registrants. Feature your company in emails sent to potential attendees or conference registrants. Include your ad in this correspondence and let them know you are participating in the premier planning event of the year.
Know Before You Go Hub Preview Email - Text Ad
2 Available | $1,500
Showcase your product, highlight your presentation, or simply invite attendees to visit your booth by including your logo/image, booth number, and a 30-word listing in the official pre-conference exhibitor preview email. All pre-registered attendees and APA members will receive this sneak peek one week prior to NPC24.
SOLD | Lanyards (Exclusive)
$20,000
One of the most visible sponsorships! Brand the NPC24 lanyards provided to all attendees. Lanyards clip to the badges that open access to all conference sessions and events.
Benefits:
- Sponsor logo or company name featured on official NPC24 lanyards
Wi-Fi (Exclusive)
$20,000
By providing reliable and high-speed connectivity with conference Wi-Fi, the sponsoring brand showcases its commitment to attendee satisfaction and innovation, fostering positive perceptions.
Benefits:
- Sponsor logo on onsite signage, NPC24 mobile app, and all other Wi-Fi–related promotions to attendee
Water Bottle (Exclusive)
$20,000
Remind attendees to stay hydrated with a reusable water bottle that can be used during and well after NPC24. Distributed at registration, sponsoring this water bottle will be a rejuvenating way to get your name out to all attendees.
Benefits:
- Get your brand in the hands of every attendee
SOLD | Mobile App (Exclusive)
$15,000
Be the exclusive sponsor of the NPC24 mobile app. Attendees will use it extensively before and during the conference to view their schedules and activities and receive all NPC news and updates.
Benefits:
- Company logo will appear on sponsor splashscreen
- Sponsor logo and ads placed throughout the NPC24 mobile app and in all app-related promotions
- (1) daily mobile app push notification during the length of the conference*
*Push notification is subject to APA approval
Registration Print Stations
$15,000
Be the first thing attendees see as they enter the event. Sponsor will have logo prominently displayed on all registration kiosks and will be recognized on the convention registration webpage.
Benefits:
- Company logo will appear on all badge printing kiosks in the registration area
Hotel Room Keycards (Exclusive)
$15,000
Put your logo in the hands of attendees at official APA conference hotels by featuring your brand directly on hotel room keycards.
Benefits:
- Sponsor logo and artwork featured on one side of each room key distributed to attendees staying at the APA Conference hotels
First Timer's Event (Exclusive)
$10,000
First-time convention attendees are a valuable audience and are receptive customers as they are often new to the profession. Make their first conference memorable by sponsoring this welcome in their honor.
Benefits:
- Sponsor logo signage recognition
- 2-minute welcome introduction
- Opportunity to place collateral on event tables
- Sponsor recognition on signage and pre-conference materials
Add-on:
$5,000
Be the exclusive sponsor of the APA's First Timers Welcome Video. Help APA welcome new first timers by providing a video with all the information they need to know before arriving at the conference.
Hydration Stations
3 Available | $10,000
Help attendees stay hydrated throughout the conference with water stations located in high-traffic areas throughout.
Benefits:
- Company logo featured on or near water stations in high-traffic areas
Career Zone Headshots (Exclusive)
$10,000
Support career advancement for emerging and seasoned professionals by sponsoring free headshots in the Hub, on the event's exhibit hall floor!
Benefits:
- Sponsor logo featured on signage at the headshot location
- Sponsor recognized in pre-conference Hub promotions to attendees - includes lead retrieval
Student & Emerging Professionals Lounge
$10,000
Brand a dedicated space for students and young professionals to relax, recharge, and continue conversations. APA will work with you to showcase your brand and offer a memorable experience for students and young professionals alike. Inquire for more information on crafting a custom sponsorship.
Benefits:
- Logo will appear on lounge signage
- Sponsor can leave branded materials in the lounge
Lobby Floor Cling
$7,500
Promote your company with a 4' x 5' cling placed in the lobby of the conference center.
Benefits:
- Logo recognition in the high-traffic areas of the convention center
Wellness Event
$5,000
Support healthy, fun communities by sponsoring the NPC24 Wellness Event. APA will work with you to brand the event and create a memorable experience for you and your attendees.
Benefits:
- Sponsor logo featured on event webpage, on-site signage, and pre-conference promotions
- Option to produce and distribute giveaway items (to be approved by the APA)
Overhead Video Monitors
$1,000
The Overhead Monitors are mounted in 25 locations throughout Minneapolis Convention Center Areas. They are double-sided monitors, which will showcase your brand and booth number along with, NPC24 branding, and wayfinding to help guide you around. This option is limited. First come, first served.
Benefits:
- Your logo and booth number will appear every three (3) minutes
Sponsored Workshops
3 Available | $25,000
Partner with APA to offer NPC attendees training in various urban planning practices. These interactive workshops help attendees build valuable skills and provide an excellent platform for demonstrating your expertise. Inquire to learn more about this opportunity.
Benefits:
- Share your valued work with NPC24 attendees through a sponsored workshop
- Brand recognition on signage
Fellows of the American Institute of Certified Planners (FAICP) Induction Ceremony and Reception (Exclusive)
$20,000
Don't miss this bi-annual opportunity to be part of the FAICP Induction Ceremony and Reception, where elegance meets achievement, and the planning community comes together to honor its finest. This event offers an unparalleled sponsor opportunity for those looking to align their brand with excellence.
Benefits:
- Align your brand with the pinnacle of the planning profession
- Short opportunity to address the gathering in-person or provide a 30-second video welcome if not attending
Opening and Closing Keynote Address (Exclusive)
$30,000
Align your brand with NPC24’s messaging by supporting the opening or closing keynote.
Benefits:
- Sponsor has opportunity to introduce the keynote speaker
- Company name recognition by APA leadership at Keynote session
- Sponsor logo featured on opening and closing presentation slides
- Sponsor recognized in the online program, all pre-conference Keynote promotions, and on the NPC24 mobile app
- 30-second pre-roll video spot for online session
Attendee Networking Lounge
1 sold, 1 Available | $15,000
Brand a dedicated space for attendees to relax, recharge, and network. APA will work with you to design a custom space that showcases your brand and offers a memorable experience for attendees. Inquire for more information on crafting a custom sponsorship. APA reserves the right to assign space.
Benefits:
- Make your name heard and seen in your company’s own branded lounge
- Customized to create the space to maximize your brand’s potential
Open Ceremony Bar Cart/Appetizer Station
4 Available | $10,000
Be the life of the party by sponsoring your own refreshment station during the Hub Happy Hour.
Benefits:
- Sponsored appetizer and/or beverage station located near your booth in the Hub
- Sponsor logo featured throughout the Hub
- Sponsor logo featured on event webpage and in event promotions
- Sponsor may provide branded cocktail napkins
- Sponsor is responsible for producing and shipping branded accompaniments
Attendee Networking Break
2 Available | $7,500
Give attendees an afternoon refreshment during a dedicated networking break in the Hub.
Benefits include:
- Sponsor logo featured on signage by break station
- Sponsor recognized in a networking break push notification to attendees via the NPC24 mobile app
- Sponsor may provide branded napkins or coffee cups
- Sponsor is responsible for producing and shipping branded accompaniments
Search for Solutions
10 sold, 5 Available | $750
Drive traffic to your booth by stamping attendees' cards as they stop by your booth to answer a question about your company. Participants must provide a prize of $100 or greater to be raffled off during the closing reception. Gifts are presented in the closing hours of the Hub floor and attendees must be present to win.
Benefits:
- Have attendees seeking you out, but participating in the Search for Solutions
- Extend your brand by donating a gift ($100) to be presented with company recognition at the closing of the Hub floor
All Bronze Level and above Sponsors receive the following:
Logo recognition in many high-visibility locations, including:
- Linked URL on APA conference microsite
- Linked URL on NPC24 conference program and mobile app
- Signage at the entrance to the Hub (exhibit floor)
- NPC24 walk-in slides
Get in Touch
Reach out to our Sales Team for more information about event and year-round opportunities.